“If you want something new, you have to stop doing something old”
Peter Drucker
New Year…
2019 was a year for change at UGL. Because of that, it was a year of change for our customers. The luxury branding of ZAR® Premium Finishes, the updates to the DRYLOK® Masonry Waterproofer packaging, and the evaluation of the entire product portfolio are designed to inspire and even motivate action for all of us. It is difficult when a business has been in existence for over 85 years to make a change. Sometimes we all fall into the “Wait till next year” syndrome. However, evaluation of our business – your business, we found a few things could be made better for our customers, as a result, their customers.
As we approach 2020, we continue to evaluate ways we can thrive, ways we can solve problems with UGL brands, and ways to educate customers on product application and usage. You can see that inspiration on any of these social media sites. https://www.instagram.com/zarluxurystain/, https://www.instagram.com/unitedgilsonitelaboratories/, https://www.instagram.com/drylokwaterproofer/, https://www.facebook.com/UnitedGilsoniteLabs/, https://www.facebook.com/ZAR-Luxury-Stain-105784404133269/, https://www.pinterest.com/unitedgilsonite/, https://www.youtube.com/unitedgilsonitelabs. In addition to our website: http://www.ugl.com.
There always seems to be so much to do and yet so little time to do it. Systematic change will help you and your customers, and that makes good business sense. We hope that 2019 was a prosperous one, and the changes that were accomplished made a big difference in your success.
Being part of your success in 2020 is our goal. We hope to accomplish this by keeping in mind 3 things when making a change:
One: Does it help achieve a profitable goal for your business?
Two: Will it bring you more sales?
Three: Will it add value to your current customers as well as bring you new customers?
2020 – Let’s Do This!